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Casino Operations Management, by Jim Kilby, Jim Fox, Anthony F. Lucas
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Complete guidance to the ins and outs of gaming operations
Management personnel need a thorough understanding of the business side of the casino industry to ensure profits�??and to avoid losses. It's a sure bet that Casino Operations Management, Second Edition will help current and future gaming management professionals better serve any casino.
Written by experts with over 65 years of combined experience in the field, this Second Edition offers all the critical skills and know-how to equip gaming and casino operators with the knowledge needed for the management office, cage operations, and table game and slot operations.
This updated edition features detailed coverage of:
- Current high-roller marketing tactics and their effect on profitability
- The effect of popular money management systems on casino profits
- The initial development process of an Indian casino
- Studies designed to identify the patronage motives of gamblers, including those of riverboat customers
- Slot club design: player rating issues, point accumulation schemes, and more
- Principles of casino floor design: managing table game and slot location
- Studies designed to measure the profit contribution of popular slot promotions
- Sales Rank: #582454 in Books
- Published on: 2004-03-15
- Original language: English
- Number of items: 1
- Dimensions: 9.30" h x 1.20" w x 7.40" l, 1.92 pounds
- Binding: Hardcover
- 416 pages
From the Publisher
Starting with an exhaustive and extensive history of gambling, this original text will provide complete coverage on one of the fastest growing industries in the US - the gaming industry. This practical guide is a must for anyone involved in the management of casinos and will cover all aspects within these businesses including regulatory control environments, the games, marketing, organization, cage operations, accounting and surveillance.
From the Back Cover
Complete guidance to the ins and outs of gaming operations
Management personnel need a thorough understanding of the business side of the casino industry to ensure profits–and to avoid losses. It’s a sure bet that Casino Operations Management, Second Edition will help current and future gaming management professionals better serve any casino.
Written by experts with over 65 years of combined experience in the field, this Second Edition offers all the critical skills and know-how to equip gaming and casino operators with the knowledge needed for the management office, cage operations, and table game and slot operations. This updated edition features detailed coverage of:
- Current high-roller marketing tactics and their effect on profitability
- The effect of popular money management systems on casino profits
- The initial development process of an Indian casino
- Studies designed to identify the patronage motives of gamblers, including those of riverboat customers
- Slot club design: player rating issues, point accumulation schemes, and more
- Principles of casino floor design: managing table game and slot location
- Studies designed to measure the profit contribution of popular slot promotions
Casino Operations Management, Second Edition uses simplified mathematics and statistics throughout, and provides readers with a thorough understanding of all aspects of the casino industry business. It is a must-have reference for students and casinos that develop managers internally.
About the Author
JIM KILBY is the Boyd Professor of Gaming at the University of Nevada, Las Vegas. He has more than 35 years of experience in all facets of casino operations and has served as a consultant to casinos throughout the United States, the Caribbean, Malaysia, Australia, and South Africa. JIM FOX is the Director of Nevada Destinations for Jefferson Wells International. A Certified Internal Auditor and Certified Fraud Examiner, he has over 20 years of experience in the gaming industry and is the instructor for the Auditing in the Gaming Industry class at the University of Nevada, Las Vegas.
ANTHONY F. LUCAS, PhD, is a professor of gaming management at the University of Nevada, Las Vegas. Drawing on his 10 years of casino industry experience, Dr. Lucas has produced award-winning research articles in the area of casino marketing. He has also served as a consultant to many leading casino companies.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Casino
By OH Boy
I purchased this for My wife who works in the biz. Alot of this book is relevant if you want to know who what when why were for some one who has a desire to move up or has started a new position, management, floor on up. For the most part it is based on the way they do things in Vegas. It is a go to book when you have a question for proper procedure, and at the very least enables you to ask an itelligent question about the difference in procedures.
Good book it should be on every casino persons shelf.
0 of 0 people found the following review helpful.
Four Stars
By Francis L. Jefferson III
Good book!
1 of 1 people found the following review helpful.
Tet Book
By C_Miller
Required text for Casino Gaming (next semester-fall 2012).
The book is recommended that should be read by all casino employees.
How boring can a text book be ?
This one is not in that category.
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